Unilabs is the largest provider of medical laboratory diagnostics for prescribers and hospitals in Switzerland and employs around 800 people Your Tasks As our , you will play a pivotal role in shaping and executing marketing initiatives that resonate with healthcare professionals and patients across Switzerland. You’ll lead the development of integrated campaigns, create compelling content, and drive digital engagement—helping to strengthen Unilabs’ brand presence and support business growth in a highly regulated, multilingual environment Design, execute, and optimize multi-channel marketing campaigns targeting prescribers (GPs and specialists). Own the full campaign lifecycle—from strategy to performance analysis Develop medically accurate, engaging marketing materials (brochures, flyers, digital assets, presentations, sales tools) that are compliant with Swiss healthcare advertising regulations Patient-Oriented Communication Support the creation of clear, accessible, and informative content tailored to patients, ensuring alignment with Unilabs’ quality and ethical standards Manage and enhance our digital presence through SEO/SEM, email marketing, website content, and social media. Drive qualified lead generation and brand visibility Monitor industry trends, competitor activity, and campaign performance. Translate insights into actionable strategies that support commercial and medical objectives Lead marketing projects independently, collaborating closely with Sales, Medical Affairs, Operations, and external agencies to ensure timely, high-quality execution Partner with our Event Coordinator to promote Unilabs’ presence at medical congresses, industry events, and internal meetings Provide branding and marketing support to blood collection centers across Switzerland, ensuring a consistent and professional customer experience. Collaborate closely with nurse teams to enhance communication and operational alignment, while proactively collecting and integrating patient feedback to continuously improve our services Your Profile Proven experience (3+ years) inmarketing, ideally within the healthcare, life sciences, or pharmaceuticalindustry in Switzerland Bachelor’s degree in Marketing,Communications, or a related field Strong track record indeveloping and executing strategic marketing campaigns across traditional anddigital channels Proficiency in MS Office;experience with CRM systems (e.g., Salesforce) and digital tools (e.g., GoogleAnalytics, marketing automation platforms) is a strong plus Professional level fluency inat least two of the following languages: , ,and Strong internal serviceorientation, problem-solving skills, and a pragmatic, hands-on approach Ability to manage multiplepriorities in a fast-paced environment with a high degree of personalresponsibility Excellent analytical abilities,with a talent for interpreting data and deriving actionable insights to informmarketing strategy We Offer An exciting and dynamic work environment with a lot of internationality Taking responsibility and unfolding your potential A positive working atmosphere with a partnership and appreciative corporate culture Attractive fringe benefits as well as a 40-hour week and 5-weeks vacation Annual fee for your personal analyses and special prices for radiological advice from the Unilabs Group
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